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Mo., 05. Sept.


virtual workshop (6h)

The investor journey (1)

In this workshop you will learn about the fundamentals of the design thinking methodology and how you can apply it to your work in economic development and foreign direct investment. We will create a customer journey that provides you with clarity about each touch point you have with your investor.

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The investor journey (1)
The investor journey (1)

Time & Location

05. Sept. 2022, 15:30 GMT-4 – 09. Sept. 2022, 15:30 GMT-4

virtual workshop (6h)

About the event

Introduction to the Service Design / Design Thinking methodology

“Winning projects by building investor trust in your organization and in your location”

3 x 2 hours (virtual)

Price: 650 USD

Early Bird Special until August 1 2022: 450 USD

Small group setting: Max. 6 persons

Trust is the number one differentiator for investors when choosing a location.  If they trust you as an organization to help them when needed and trust in the location to enable future growth and stability, you will win investment projects. In this session we will work in an educational, playful way on various exercises to gather insights and use our collective intelligence to ideate how to build trust along the investor journey. You will walk out of this workshop equipped with a mind-set and tool kit to innovate your service offering in your EDO /IPA.

This workshop is geared towards business development teams, but open to everyone.

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